Regarding pages that are too long, you’re correct about this. An article that is too long can cause reader fatigue and they may bounce. You can break your article into sections, add lots of images and try to explain with bullet points instead of paragraphs. Finally, the art of brevity is very important in your posts. Good writers can get their point across in as few words as possible. I write an article and re-read it several times asking myself if I really need certain sections. I may also ask myself if I can cover particular topics in fewer words. It’s truly an art to do this and good copywriters usually have it nailed down pretty good. it just comes down to practice.

Thanks Ratri, that’s a really good question. In the old days marketers used to measure character length of their articles as well as keyword density – all in an attempt to manipulate the search engines. Clearly a short article is less likely to provide the consumer with the information they need compared with a longer article so I don’t think an article less than 700 words is going to have as good a chance to rank well as one with 1500 words. But I don’t even count my words. My articles end when I believe I have provided something extraordinary to my readers.

I like the information part of your question. your article should answer a question or concern consumers have. If you can answer everything about that concern in your article, you have effectively ended their search. They don’t need to look further. Google crawlers will notice this as well. When consumers are typing in search queries and bouncing between pages and come to yours, spending a few moments and looking no further for an answer to that concern, then Googlebots may consider yours a definitive answer that other consumers can benefit from as well. This alone could send your article to the top of search.

Ahhh Victor, you’re too kind.

Tim, there are quite a few independent contractor forums out there. There’s elance.com, freelancer.com, guru.com and even one for veterans called hireahero.com. I have experience with Upwork, Freelancer and Elance, but not the others. I’ve chosen to get most of my outside help from Upwork, but if you want a really good content writer, you can’t beat Copyhackers. As I said, they are the best of the best and Jo Weibe is a brilliant copywriter. You can learn a lot just from her blog.